Adaptive is a strategy and communications consultancy founded by Kara Tureski and Brian Talbot, two senior leaders with decades of experience spanning global health, technology, space, social impact, business development, creative strategy, and organizational growth.
As Managing Partners, Kara and Brian bring complementary expertise and a shared commitment to adaptive, client-centered solutions. Together, they lead a dynamic network of consultants with capabilities across:
- Strategic planning and program design
- Social and behavior change (SBC) and behavioral science
- Business development and capture
- Marketing, branding, and creative direction
- Digital engagement and communications
- Organizational storytelling
- Systems change and implementation
- Capacity strengthening and curriculum development
- Rapid behavioral and marketing insights gathering and research
Kara Tureski, MPH
Managing Director
Kara Tureski, MPH is a seasoned leader in social and behavior change (SBC), strategy, and business development, with more than 25 years of experience across global health and development. She has led high-performing teams, managed complex, multi-country initiatives, and built a strong track record of securing new business and strengthening organizational positioning. Most recently, Kara oversaw the SBC practice at a leading international development organization, providing technical direction and strategic leadership across a diverse portfolio and led a global, multi-million-dollar flagship SBC project. She’s known for her ability to connect big-picture vision with practical execution — building partnerships, leading proposals, and advancing impact across sectors and geographies.
Brian Talbot
Senior Strategist & CMO
Brian Talbot is a senior strategist and creative leader with more than two decades of experience in branding, marketing, and strategic communications. He has worked with a wide range of clients — from startups and mission-driven nonprofits to federal agencies and Fortune 500 companies — helping them define their message, sharpen their positioning, and drive strategic growth. Brian has advised on high-profile initiatives across government and industry, including supporting communications for the White House National Space Council, the U.S. Navy, and the Department of Veterans Affairs. Through his work with top creative and policy firms, he’s helped organizations navigate complex issues and connect powerfully with stakeholders. Known for his collaborative leadership, business-minded creativity, and ability to simplify complexity, Brian brings a unique blend of storytelling and strategy to every engagement.
We built Adaptive on the belief that solving complex challenges requires flexibility, insight, and the right people in the room.
Our work is guided by:
- Responsiveness: We adapt to our clients’ needs, timelines, and goals — offering senior-level thinking with hands-on support.
- Cross-sector fluency: We’re as comfortable in a donor RFP as we are in a brand workshop — and we move easily between the two.
- Global + local perspective: Our experience spans 30+ countries and U.S.-based work, bringing cultural sensitivity and collaborative and practical understanding to everything we do.
- Creative collaboration: We draw on a trusted network of experts to build teams that match each opportunity, bringing the highest value to our clients.
Whether advising on strategic growth, designing a global campaign, or building a bold proposal, Adaptive helps partners think bigger, work smarter, and lead change with confidence.
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